20 January 2024
Bangchak Group Delivers Regenerative Happiness
“Inthanin” Collaborates with the Thai Police Wives Association to Promote the Livelihoods of Families of Police Officers Who Have Made Sacrifices in the Line of Duty
Chaiwat Kovavisarach, Group Chief Executive Officer and President, Bangchak Corporation Public Company Limited, and Pol. General Torsak Sukvimol, Commissioner-General of the Royal Thai Police, presided over the memorandum of understanding signing ceremony between Bangchak Retail Company Limited and the Thai Police Wives Association in promoting the family livelihoods of police officers who have made sacrifices while performing duties in the Southern Border provinces and other areas. Prinya Kittikarunchit, Executive Vice President, Non-Oil Retail Business, Bangchak Corporation Public Company Limited, and Nipapan Sukvimol, President of the Police Wives Association, were signatories, with Pol. Lt. Gen. Samran Nualma, Assistant Commissioner of the Royal Thai Police, and Wisanu Wongsumit, Managing Director, Marketing and Operations, Bangchak Retail Company Limited, as witnesses for the signing ceremony at Jing Jai Gallery, Chiang Mai.
The memorandum of understanding will be implemented through “Inthanin – Eco Coffee Brand, The Green Coffee Shop,” a Bangchak Group brand, which will support professional skills training for barista, or other positions, according to the abilities of the families of qualified police officers. Moreover, Inthanin will select products from the Thai Police Wives Association to incorporate into ingredients for seasonal beverage selections, in order to enhance the product value or to distribute the various products at Inthanin shops, which has over 1,000 branches nationwide within Bangchak service stations and stand-alone locations.
This collaboration aligns with the foundation of Bangchak’s operations, which emphasizes the balance between the value of business operations, and the virtues returned to society and the environment. This has been an integral part of Bangchak throughout its 40 years, and a part of the company’s ongoing effort to deliver “Regenerative Happiness” under the concept of “Greenovate to Regenerate.”